Sunday, June 26, 2022

Jollibee Group x Yoshinoya International: Hold Partnership Ceremony

The Philippines' Jollibee Group welcomed Yoshinoya International executives in a Partnership Ceremony last June 25 to celebrate their collaboration that will bring the authentic Yoshinoya Japan beef bowl experience to the Philippines.

Yoshinoya, Japan’s world-famous Beef Bowl Chain, is the first foray into Japanese food by the Jollibee Group. Jollibee Foods Corporation formed a joint venture with Yoshinoya International Philippines Inc. (“Yoshinoya International”) to operate the Yoshinoya stores in the country, with plans to expand to 50 stores in the long term.
Jollibee Yoshinoya
The Jollibee Group and Yoshinoya International hailed its partnership in a ceremony that culminated in a beef bowl toast led by Jollibee Group President & CEO Ernesto Tanmantiong (front row, 3rd from left), Asia Yoshinoya CEO Tetsuya Naruse (front row, 4th from left), Jollibee Group President for Philippine Business Joseph Tanbuntiong (front row, 2ndfrom left), and Jollibee Group Chief Real Estate and Design Officer William Tan Untiong (back row, 3rd from left).