Thursday, December 20, 2012

Knorr Sinigang Holiday Homecoming Treat for OFWs

This Christmas season, definitely, thousands of Overseas Filipino Workers (OFWs) will be coming back home to the Philippines to be with their families and loved ones. 

Touching down on Philippine soil is more than enough to wipe out the hardships they went through while in a foreign land where everything is different and unfamiliar including the food. Food is one factor that adds to an OFW’s longing to get back to the country. The popular sinigang, in particular, ranks among the food they sorely miss especially during those cold winter nights.


Erick Santos serenades the OFW guests
And to make this reunion exciting, Knorr Sinigang recently rolled out a truly Pinoy and heart-warming welcome for the OFWs. The “Knorr Sinigang’s Umuwi sa Sarap ng Sinigang” campaign added a flavorful twist to airport salubongs. Arriving OFWs were invited to a cozy dining at the NAIA Terminal 3 where hefty servings of Knorr Sinigang filled their tummies.

Pinky Marquez invites arriving passengers to taste the delicious Sinigang prepared by Knorr

Arriving passengers were serenaded by Knorr with some traditional Filipino music

The Knorr Christmas carolers headed by Pinky Marquez with special guest Erik Santos and Knorr chef Marvin Agustin
Moreover, an array of sinigang choices were laid out before the OFWs such as fish, pork and shrimp sinigang. After years of eating foreign dishes that are either too bland or too spicy for the Filipino palate, the OFWs finally got to savor the sumptuous goodness of a dish they all grew up with.

Furthermore, a singing mob awaited the OFWs at the lobby of the NAIA Terminal 3 where they got to hear familiar Filipino Christmas carols once more. Popular singer and TV personality Erik Santos also gave his own rendition of the touching song “Pasko na Sinta Ko.” They were also given special tokens and floral leis to complete a homecoming treat.

Here is the Knorr Airport Salubong video from Youtube:


The “Knorr Sinigang’s Umuwi sa Sarap ng Sinigang” could not have been more timely. Knorr Sinigang mix is available in all leading supermarkets, groceries and sari-sari stores nationwide. Prepare a delicious hot bowl of Knorr Sinigang for your family and friends this Christmas season! 


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